Our Story

Born from Love, Crafted with Care

House of Yug was born from a desire to give babies the gentlest start in life. Every swaddle and every stitch is crafted with softness, care, and love.

Our Story

The Heart Behind House of Yug

As parents, we know the overwhelming desire to give our babies nothing but the best. When we couldn't find baby clothes that met our standards for softness, safety, and sustainability, we decided to create our own.

House of Yug is being built in a small studio in Gurgaon, driven by a simple belief: every baby deserves to be wrapped in pure comfort. We've spent months sourcing the finest organic cotton, working with skilled artisans, and perfecting every detail.

We haven't shipped our first order yet — and we're being upfront about that. We're opening a Founding Collection waitlist so we can start small, listen to real parents, and make sure every piece is as gentle as a mother's touch, as safe as a father's embrace.

From our family to yours, welcome to House of Yug.

What We Stand For

Our Values

Everything we do is guided by our commitment to quality, sustainability, and the well-being of your little ones.

100% Organic

Premium organic cotton that is gentle on baby skin and kind to our planet.

Made with Love

Every stitch is crafted with care, ensuring the highest quality for your little one.

Safe & Gentle

Hypoallergenic, chemical-free fabrics that are safe for even the most sensitive skin.

Premium Quality

We never compromise on quality. Our products are built to last and get softer with every wash.

Parent Approved

Designed by parents, for parents. We understand what your baby needs.

Sustainable

Eco-friendly packaging and sustainable practices throughout our supply chain.

What's Next

Our Roadmap

01

Founding Collection Designed

We sourced organic cotton and finalized our first swaddles, rompers, and essentials.

02

Now Taking Reservations

We’re opening a limited waitlist so we know exactly what to make, and for whom.

03

First Stitches

Once reservations close, we go into production with our small-batch partners.

04

Shipped to Your Door

Your Founding Collection pieces ship straight to your family.

Join Our Founding Collection

Be among the first families to bring House of Yug home. Reserve your pieces today — no payment required to join the waitlist.

Reserve Your Spot